“It was Liverpool, the start of the Beatles and all that, but there was no sense of being ‘upwardly mobile’.” Whereas Liverpool and other northern towns had their own industries, traditions and rituals that set them apart from London, Essex had become a place to escape family memories of poverty in the city. Pitched against such evidence, the myth of Essex as the great Thatcherite success story says more about the will of the Conservative commentariat than anything else. 10 May 2019. This accent is very widely used, especially among people under 60 years old, as people of all social classes mix together much more than they used to. “When my family moved to Basildon in the 1960s, it was the first time in my life we had a house with a bathroom in it,” Angela Smith, the Labour MP for Basildon between 1997 and 2010 and now the shadow leader of the House of Lords, told me. Among these nuances we find some of my favourite Essex dialect words, such as these examples: Essex types are often recruited as comic staples of reality shows such as Love Island, First Dates, Big Brother, X Factor – and, of course, the show that re-energised the stereotype in 2010, The Only Way is Essex. The town centre was dominated by the Asda, which was built to resemble a gigantic village barn, with an old Essex-style clock tower. 10. “People who came from council estates who had that instinct for making money – this was their opportunity.” East Enders who had swapped London flats for a house on the other side of the green belt were now commuting back and forth, and doing very well for themselves. My baffling text was finally solved. “There was this false understanding that Margaret Thatcher was a strong woman who could provide economic opportunities, she understood you wanting to get on,” Basildon’s former MP Angela Smith, who won a majority as Labour returned in 1997, told me. “This was a new time when they weren’t just going to sit in some little house somewhere and put up with it.”, Two years after Abigail’s Party made its debut, the working-class Essex enclave of Basildon, along with many Labour-voting constituencies in south-east England, switched to the Tories. Her family moved from a flat above a shop in Hackney to the new town after the firm her father worked for relocated there. They were far too self-centred for that.”. And yet, in a sense, the Tories were just following the prevailing societal trends. One day in 1990, Heffer caught the train from Essex to London to attend the funeral of Claudie Baynham, the wife of his editor at the Sunday Telegraph, Peregrine Worsthorne. It contains a quarter of the most deprived areas of Essex, despite housing an eighth of its total population, and is the sixth most unequal town in the country. It’s an accent that’s become much more well known thanks to reality TV shows starring people from Essex, much to everyone else’s chagrin. [44][45][46] The Survey of English Dialects investigated 15 sites in Essex, most of which were in the rural north of the county and one of which was on Mersea Island—an unusually high number of sites, being second only to Yorkshire. After Margaret Thatcher became its leader in 1975, the Conservative party ramped up its efforts to win over voters who had moved to places like South Woodham. (Inglewood also blamed the influence of Essex for increasing “public bad manners, aggressiveness and yobbishness” in the party.) One of the attendees, the Sunday Telegraph’s deputy editor Frank Johnson, who had himself grown up in the East End, told Heffer that he had identified a fascinating social phenomenon. My great-grandmother moved to south Essex from Leytonstone, which is now in east London, in the 1920s, and her carpenter husband built a house in a woodland clearing that had fast become a DIY suburb. “If Essex man and Loadsamoney are monstrous figures of entrepreneurial money-making and boom economics,” wrote the University of Roehampton’s Heather Nunn and Anita Biressi in a study of contemporary British culture, “then the Essex girl is a monstrous figure of consumption.”. Ad hoc settlements also appeared. Mr Essex: TOWIE star Mark Wright (Picture: Getty) A controversial new poll is set to be the talk of Essex after naming the county’s accent as the least attractive in the English language. Basildon, once a beacon of Labour’s postwar consensus politics, voted for Thatcher in every election she fought – until the name of the town itself came to somehow represent the societal shift that had taken place from socialist-influenced policymaking to I’m-all-right-Jack Thatcherism. The idea originates from the sociolinguistic observation that some people in public life who would previously have been expected to speak with an RP accent now find it acceptable to speak with some characteristics of the London area... such as glottal stops, which would in earlier times have caused comment or disapproval". When I spoke to her recently, Playle remembered the incident well. In a 2002 article marking the play’s 25th anniversary, the writer Simon Fanshawe expressed what had, by then, become a familiar view among liberals of the new Essex voters who had helped sweep Thatcher to power. Estuary English may be compared with Cockney, and there is some debate among linguists as to where Cockney speech ends and Estuary English begins.[1][2][3][4]. Thousands of kilometres from Essex, the border guard had not only heard of this county in south-east England, but even knew what it had come to signify: a land of crass consumerism, populated by perma-tanned chancers and loose women with more front than Clacton-on-Sea. To some observers, it seemed as if a new kind of English person was taking over – and his rapid ascent, bypassing the traditional requirements of public school education and deference to hierarchy, seemed to threaten the very fabric of the establishment. One of the key architects of Thatcher’s revolution was an Essex boy, or near enough. The label actually refers to the lower middle-class accents, as opposed to working-class accents, of the Home Counties Modern Dialect area". People who had grown up in pokey London flats were saving for first homes outside London, in return for a bit more space, a garden and somewhere to park the car. Essex is located in the South-East of England, and lies to the North-East of London. A microclimate of inequality existed on our street, separating homeowners from council tenants. As such it takes the form of a perceptual prototype category that does not require discrete boundaries in order to function in the eyes (and ears) of lay observers of language variation and change.[17]. Loud and clear, I heard the voice of a long-dead Tudor parish-clerk emerging through the night-air. Today, Basildon is a poster child of inequality. “Some years ago we could probably have stuck with Sharan for the UK, but this Essex girl thing has arrived and we don’t want to risk it,” a Volkswagen UK spokesman told the Press Association. “You look for a pub where there is an Aston Martin parked outside and say: there is money in there.”, These women were the early adopters of the consumer lifestyle that became so tightly linked to Essex. Essex was “highly unionised, with the Dagenham workers [at the Ford plant],” Tebbit recalled. The border guard asked where they were from – and when they told him, his response was quickfire: “I’ve heard a lot about Essex girls,” he said. “Heard a chap on the radio this morning talking with a Cockney accent,” the old Etonian Tory PM Harold Macmillan said after hearing Tebbit’s voice for the first time. But before Essex was a punchline, it was a dream. The art historian Nikolaus Pevsner once suggested that the county’s image problem predates the Roman invasion. Some adopt the accent as a means of "blending in" to appear to be more working class or in an attempt to appear to be "a common man". People who speak with an Essex accent face discrimination, study finds . “Essex actually symbolises the rise of multicultural Britain,” says James. Formerly bucolic outposts such as West Ham, East Ham, Ilford and Barking became bustling metropolitan centres. By Tim Burrows, Last modified on Mon 20 Jul 2020 22.35 BST, As a child growing up in the 80s and 90s in Southend, a sprawling seaside town in south-east Essex, I noticed that people on TV often laughed at the very word Essex. While the new town was painted as the centre of the Essex phenomenon, it didn’t fit into the picture of Essex as a place for the newly wealthy to make hay. “[The] organised working class is disappearing as people have more individualistic aims, more privatised aims,” Basildon’s Conservative MP, David Amess, told Channel 4 News with an air of triumph in 1992, despite his slim majority in that election. [9], Note that some other authors[10] use the name Popular London to refer to Cockney itself. If you can visualise the map of Great Britain as a wild-haired angry monster shouting at Ireland, then Essex rests above its rectum, the Thames Estuary. My wife, Hayley, grew up in South Woodham and went to the same primary school as Heffer (although a couple of decades later). The invention of “Essex” is, above all, a political story. As much as they are mocked, these places come to symbolise something quite fundamental to the country that named them. Parts of Essex, James says, are more diverse than is widely acknowledged: there were 50 mother tongues among the students at the Southend primary school her youngest daughter attended. This, finally, is the magic power of “Essex”. “A healthy, self-respecting, dignified person with a sense of beauty, culture and civic pride. Ferne McCann, Sam Faiers and Bille Faiers in The Only Way is Essex in 2014. f you can visualise the map of Great Britain as a wild-haired angry monster shouting at Ireland, then Essex rests above its rectum, the Thames Estuary. Between 1921 and 1932, the population of Dagenham rose from 9,127 to 89,362 – an increase of 879%, largely thanks to the construction of Becontree, the largest council estate in the world. And, as with most islands, it has always been easy for those looking in to assume that they know exactly what happens there. While we'll all know Brummie or Scouse, telling the difference between certain areas can be tricky. 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